Campaign India Team
Mar 31, 2021

Aaj Tak compares other news channels to a malfunctioning scooter

Watch the film conceptualised by Pradeep Sarkar here

Aaj Tak has rolled out the fifth film, as a part of its #SabseTez campaign.
 
Conceptualised by Pradeep Sarkar, the film features one of its anchors, Chitra Tripathi, who takes on news channels that have apparent biases while reporting. The film compares news coverage to a malfunctioning scooter which needs to be leaning towards one side to move forward. It ends with Tripathi stating that Aaj Tak steers clear of the same and reports neutrally.
 
The film was published on 26 March on digital. 
 
Source:
Campaign India