"Top Gear is the Playboy of auto magazines"

Worldwide Media's Tarun Rai and Top Gear India editor Girish Karkera in conversation with Campaign India on the new look of the magazine

May 03, 2011 02:27:00 PM | Video | Anant Rangaswami Share -

Campaign India editor Anant Rangaswami had a chat with Worldwide Media chief executive officer Tarun Rai and Top Gear India editor Girish Karkera about the redesign of the Indian edition of the magazine.

Saying that one client refers to Top Gear as the "Playboy of Indian magazines", Tarun Rai also responded to questions about what he hoped the new look would achieve, why this is a tipping point for Indian auto magazines, and the commercial gains he hopes will come in.

WATCH Top Gear India editor Girish Karkera explain what will be different in the magazine from now on.