Campaign India Team
Aug 05, 2024

Moves and wins roundup: Week of 5 Aug

The latest appointments and account wins from Oktobuzz, Kotak Mahindra Bank, Enormous, Brand Street Integrated, Flags Communications, Filter Coffee Co, BEI Confluence, Safex Chemicals, Amazon India, JSW, NIIT, Asymmetrique, Sony Pictures Networks India, Possible, and more in our weekly news roundup.

Vikas Sharma joins Locomotive Global Media as head of film projects.

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3 days ago

Campaign roundup: Week of 20 October

The latest ad films and campaigns from brands like District by Zomato, CRIF India, Himalaya BabyCare, Episoft, House of Glenfiddich, Cumin Co. Scalefusion, and more, in our weekly roundup.

Oct 17, 2025

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

Oct 17, 2025

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

Oct 17, 2025

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.