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Why Shah Rukh Khan still rules India’s brand universe at 60

1 Why Shah Rukh Khan still rules India’s brand universe at 60

ICC World Cup: Where does women’s cricket stand after historic win?

2 ICC World Cup: Where does women’s cricket stand after historic win?

QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

3 QuickAds’ $1.7 million bet: Can AI fix advertising’s 90% failure rate?

Piyush Pandey dies at 70; the industry mourns a legend

4 Piyush Pandey dies at 70; the industry mourns a legend

Agencies must prove ROI, not just impressions

5 Agencies must prove ROI, not just impressions

NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

6 NDTV appoints Sucherita Kukreti as Senior Executive Editor and Prime Time Anchor

Bingo! turns ‘Big No’ into its boldest punchline yet

7 Bingo! turns ‘Big No’ into its boldest punchline yet

Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

8 Blog: How stigmatising Harmanpreet Kaur is hurting Brand India

Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

9 Smriti Mandhana and Mithali Raj are the most liked female cricketers: Hansa Research report

Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

10 Dentsu warns staff of data breach after Merkle hit by cyber 'security incident'

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Safe is passé, risk-taking is in

A global paper from Havas Red shows how audiences are tuning out brand experiences that feel overly familiar or formulaic and what works instead.