UK's John Lewis Christmas ad spawns host of parodies
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Johnson & Johnson consolidates global media with UM
Mandate covers Apac, where OMD retained consumer business, including India, in January 2013
Unilever appoints Mindshare in 60 markets including India following global review
Mindshare loses Australia to PHD, while winning central and eastern Europe from the Omnicom agency
Sorrell reveals 'firepower' for more S4 mergers
S4 Capital reports 71% y/y increase in organic revenue in Q1 2021 thanks to 'whopper' accounts, raises annual target
MediaCom launches global division to bring creative and media back together
Stef Calcraft will lead a new global leadership team
Nick Emery returns to launch You & Mr Jones media division
Former Mindshare leader will enjoy $300 million war chest
Maurice Lévy's office listed on Airbnb in festive Publicis Groupe video
Watch the video here
M&S makes Mrs Claus the star for launch of 'most customer-centric' Christmas campaign
Watch the ad film conceptualised by RKCR/Y&R here
Emirates finds a little friend for Jennifer Aniston in latest global ad
Watch the film conceptualised by Emirates' in-house team and WPP’s Team Air
CHI beats two to win McVitie's and Godiva accounts
The global account win includes the Indian market
Ogilvy Labs shuts down
Ogilvy Labs, the research and development innovation lab which operates across the Ogilvy Group, has been "shut down" as part of a cost-cutting measure.
Facebook to make desktop ad-blockers ineffective
Seeks to give users more control over how data informs ads they see
Martin Sorrell claims 'outstandingly successful' 2020 for S4
Former WPP supremo's venture grew organically by double digits despite the pandemic
Dentsu confirms iProspect will swallow Vizeum in new global media network
iProspect global president Amanda Morrissey insists that she wants iProspect to retain Vizeum's challenger spirit within new 'performance-driven brand-building' agency offer
Dyson launches global media review
MediaSense is assisting the vacuum cleaner brand known for ditching bags
Wavemaker lifts veil on AI media planner Maximize
The WPP agency says Maximize can run 100 million media plans at the click of a button and then 'optimise it to death'
WPP and TikTok partner on brand safety and ad innovation
TikTok has been working to improve its brand safety after recent incidents and concerns from major media-buying networks
S4 Capital boosted by tech clients as organic growth surges 23%
Sir Martin Sorrell's business makes 55% of its money from tech, well ahead of any other sector
'What was the alternative?': shock at WPP over Nick Emery’s sacking
Companies are becoming 'less forgiving' of mistakes, lawyers say.
Nick Emery was ousted from Mindshare after video call 'prank'
Last week's incident triggered complaint that led to the long-serving CEO's departure.
YouTube launches audio ads
Head of music at video giant says the pandemic has “fundamentally changed the music industry forever” due to music concerts being cancelled
Facebook rethinks plan to insert ads into WhatsApp
Team tasked with integrating advertising into app has reportedly disbanded.
Manchester United hunts first creative director
UK based football club wants someone with decade's experience working in agencies.
Martin Sorrell's S4 Capital buys Latin American digital shop Circus Marketing
Sorrell is merging Circus with S4's global content practice, which is built around MediaMonks.
Tamara Ingram to exit Wunderman Thompson
Former JWT boss is leaving later this year.
Instagram audience overtakes that of Facebook on big brand pages
Study of world's biggest brand pages reveals what could be landmark moment for Facebook.
Facebook admits 'trust deficit' as Mark Zuckerberg intervenes in boycott row
In rare move, Facebook founder attended meeting to assure Omnicom, Dentsu Aegis Network and Unilever as it faces growing advertiser boycott.
Nick Emery is ousted as Mindshare global CEO after 'breach of conduct'
WPP said 'inappropriate and offensive behaviour is not tolerated'.
OMD UK office shuts over coronavirus scare
One of the UK's biggest media agencies is among the first of the country's major businesses to send people home after an employee travelling from Asia showed "flu-like symptoms".
Twitter ad revenue growth fails to bounce back strongly
Social media company is developing products in 2020 that will enable more direct-response advertising formats.
Super Bowl ads: Amazon, Facebook, Google, TikTok and Microsoft
Amazon and Google used very different approaches, but both chose to focus on voice assistants for their most high-profile ad campaign of the year.
Facebook allows users to limit data shared with advertisers
Following its pledge to improve privacy controls, Facebook is rolling out Off-Facebook Activity.
Media industry urges Apple to hold talks over ad tracking changes
Proposed changes would see advertisers unable to automatically track iPhone users across apps.
Sorrell's S4 Capital manages to grow despite Covid-hit summer
From a low point in April, Sir Martin Sorrell's venture has reported accelerating growth through the summer despite the pandemic.
Agency groups face 'below-average' long-term growth after Covid, top bank warns
Credit Suisse report says industry will grow by 1% after pandemic.
Four agency groups line up for Sanofi global media pitch
Winning media buying company could help market a vaccine for Covid-19 after French pharma company announced human trials for an experimental drug.
Here are three challenges that await Wendy Clark at Dentsu Aegis Network
She has the personality and experience Dentsu demands for its international business. But can she add firepower to its creativity and culture?
Facebook to roll out news service in India
Facebook has pledged to pay publishers to ensure their content is available in the News tab.
Maurice Levy and WeWork part ways after three months
Lévy was announced in November 2019 as interim chief marketing officer.
Is adspend recovery in East Asia sign of good news to come in the West?
The region is seeing a resurgence in adspend on social media as it recovers from pandemic.
Facebook ramps up ecommerce play with Shops tool for DTC brands
It is first in package of tools that will be rolled out in coming months.
A closer look at Omnicom and Spotify's $20m podcast advertising deal
Agreement may last only six months but Omnicom agencies stand to gain from priority access to data and insights.
Twitter ad revenue shrank 27% from mid-March despite strong user growth
Q1 ad revenue growth was just 0.4%.
Facebook expects ad revenue to be 'flat' in April after steep fall in March
Ad revenue growth now appears to have stabilised.
Google could cut marketing budget 'by half' this year
Internal email reveals internet advertising giant is also implementing hiring freeze.
Facebook targets Zoom with 50-person Messenger Rooms
Users will be able to discover and drop in to rooms, as well as use AR filters and custom backgrounds.
Uber taxis set to disappear from London amid TfL ban
TfL found at least 14,000 Uber journeys involved uninsured drivers.
Snap insists TikTok is a 'friend' after posting strong user and revenue growth
User growth was particularly strong from outside North America and Europe last quarter.
Facebook considers hiding 'likes' in similar move to Instagram
It has begun tests on hiding count on its Android app
Opinion: Deepfakes are getting too powerful for marketers to ignore
Now we have the ability to put ourselves in our favourite films by uploading a single selfie. Deepfakes are getting too powerful for marketers to ignore. The future of advertising could be staring you in the face
Uber to axe one-third of global marketing team
Four hundred marketers will lose jobs as part of restructure.
Facebook finds fresh Microsoft/Sony data breach amid new privacy standards
FTC confirms $5bn Facebook fine, criticises the company's 'deceptive' behaviour, and announces it is suing Cambridge Analytica.
Cannes Lions 2019: Ad agencies have raised game thanks to 'fixed and flow' - P&G CMO Pritchard
Getting personal, Pritchard also revealed his belief that he wouldn't be CMO today if his name was Mitch Gonzalez.
The first year of GDPR saw the carrot; next comes the stick
It has been one year since GDPR came into force and the world didn't end. So what really changed for advertisers and what's next?
Martin Sorrell: S4 Capital 'just listens' to need for speed
Ex-WPP boss' fledging venture grew by more than a third in first quarter of 2019.
Amazon ad revenue slows to (only) 34% growth
Slowdown in retail giant's 'other' services is greater than expected.
Facebook bottom line hit by expected $3 billion fine
Facebook believes the landmark US Federal Trade Commission fine over privacy breaches could be as much as $5 billion.
Twitter ad revenue up 18 percent
The social platform stops reporting monthly user numbers and is replacing declining count of monthly users with 'monetisable daily active users'
What role should procurement have in creative pitches?
Last week's revelation that Audi is putting its UK ad account up for pitch provoked sympathy and antipathy in equal measure.
Arthur Sadoun: Epsilon will not be another Sapient nightmare
'We have learned a lot,' Publicis Groupe chief executive insists.
Decoding Mark Zuckerberg's plea for 'new regulation'
Let's interpret key passages from Facebook founder's manifesto.
Sorrell pockets £2.5m from WPP, a year after abrupt exit
Former chief executive would have got an estimated £5m more if WPP's share price had not dropped.
'Genderless' voice tech aims to tackle sex bias in AI
Vice Media agency wants to use Q to build voice-assisted products that are not perceived as male or female.
Facebook announces overhaul of privacy policies
Founder Mark Zuckerberg admits Facebook does not have a strong reputation for building privacy protective services.
Dentsu Aegis sees in-housing as opportunity: Tim Andree
Carat's North American work for P&G is an example of a hyrbrid model that includes in-housing, according to DAN's global CEO
Interpublic challenges rivals with 5.5% organic growth
Shares climb, although performance expected to moderate in 2019.
Apple signals greater role for ad revenue as iPhone sales drop 15 per cent
Smartphone sales are down but growth is in services, including App Store ads.
Facebook to integrate Instagram, Messenger and WhatsApp into single system
Mark Zuckerberg wants end-to-end encryption on all Facebook-owned messaging apps.
Global new-business revenue increases by 7.5 per cent
Publicis Groupe and WPP led the charge in 2018.
MediaCom and Publicis Groupe top Recma new-business rankings
Performance mainly down to Mars and Adidas wins for MediaCom and $2 billion GSK account for Publicis.
Did you know David Beckham speaks Hindi?
Actually, he doesn't. But 'deepfake' voice tech makes it look like he does in this anti-malaria campaign by R/GA London.
Google gaffe sees mystery blank ad run across thousands of sites
Mistake reported to have cost Google $10m.
Facebook revenues up 33%, but Zuckerberg admits user 'saturation'
APAC ad revenue grew 4.75% to US$2.41 billion for the quarter, while Apac daily active users increased 2.75% to 561 million.
Instagram to strip users of fake 'likes' and comments from third-party apps
Move has been welcomed by Unilever's Keith Weed, who has led calls for action.
Advertisers will need third-party auditing under joint UK/US web standards
Jicwebs will adopt Trustworthy Accountability Group's Certified Against Fraud programme from next year.
Sorrell quits as WPP chief executive
Sir Martin Sorrell has stood down as chief executive of WPP, the company has announced.
Lego awards global media to Initiative
The IPG Mediabrands agency takes over from Dentsu Aegis Network’s Carat in Europe and Asia and Publicis Groupe’s Starcom in the US.
Formula One seeks first global media agency
The idea is to grow the sport and recruit new fans across the world.
Sadoun warns of Publicis Groupe's cultural challenge on first day as CEO
Group must break all habits and bond as a team at every level
McDonald's kicks off global media review
Brand will reportedly select a number of local agencies.
IAB declares five biggest issues in digital advertising
Among other things, the Internet Advertising Bureau will accredit technology solutions to stamp out fraud in the ad supply chain
'No shower and no bar?' Jennifer Aniston has nightmare in first Emirates ad
Jennifer Aniston wakes from a "nightmare" in which she cannot have a shower on an aeroplane, in her first TV ad for Emirates
London Tube video campaign fights against unwanted sexual behaviour
Transport for London and the police have launched an interactive video campaign encouraging people to report unwanted sexual behaviour on public transport.
Red Bull buys equity in GoPro amid global content deal
Red Bull and GoPro are joining forces in a global partnership to produce content after the energy drink brand took out an equity stake in the camera maker.
Cannes Lions owner Ascential confirms IPO
The company is owned by PE Apax Partners and Guardian Media Group, publisher of The Guardian
Publicis Groupe to invest millions in 90 digital start-ups
Publicis Groupe has pledged to provide funding and mentoring for 90 digital start-up projects, as the holding company celebrates its 90th anniversary this year.
Independent media agencies launch ‘network’ Local Planet, Percept Media on board
New entity with presence in 40 markets replaces association Columbus Media, will have a CEO and leadership team
Africa's 'explosive growth' in adspend
Boko Inyundo and Paul Rajput from law firm Lewis Silkin, fresh from last week's IAA Africa Rising Conference, explain why and how big brands are taking the continent seriously
Pinnington and Ashton join Cheil as global creative directors
They will report to Wain Choi, Cheil’s global vice-president and executive creative director
How brands crashed the Royal Wedding
There was no shortage of hoopla this weekend over His Royal Highness Prince Harry of Wales getting hitched to American actress Meghan Markle. Campaign takes a closer look brands that couldn't resist getting regal.
JWT London to use 'blind recruitment' for entry-level hires
WPP agency seeks to improve its diversity with scheme named JWT Pioneers
Dentsu Aegis launches LGBT+ staff network in UK and Ireland
Network to provide consultancy to Dentsu agencies on reaching and understanding the community
UK fans tell Adidas to reconsider Messi deal; does Tata Motors have a choice?
65 pc said Adidas should reconsider sponsorship after football star's conviction for tax fraud
Premier League returns with global betting brands dominating sponsorship deals
Nine out of this year's 20 top-flight English football teams are advertising gambling brands across their players' chests, in stark contrast to previous seasons when electronics companies dominated shirt sponsorship.
Sorrell: Davos 'bubble' failed to predict Trump victory
He had predicted the UK would vote to remain in the European Union last year, and that Trump’s rival Hillary Clinton would win the US general election
UM wins Accenture global strategic media planning and buying
The account moves from WPP’s MEC, which has worked with Accenture since 1987.
WPP falls victim to 'cyber attack'
WPP has fallen victim to a cyber attack involving a ransomware virus, with staff told to disconnect their computers.