Campaign India

Virgin Mobile rolls out YouTube campaign controlled by blinking

Twenty five different YouTube spots have been created for a Virgin Mobile campaign that allows the viewer to switch between each one by blinking.

Super Bowl 2014: The best ads and tweets from the night

Blockbuster advertising starring opera-singing Matrix stars, Clydesdale horses and "drunk" tweeters

British Airways gives grandparents a cinema trip they will never forget

Watch the campaign by OgilvyOne for BA and Tourism Australia

Samsung unveils full star-studded football squad for match against 'alien invaders'

Watch the ad campaign conceived by R/GA, San Francisco and Cheil Worldwide Seoul

Holiday Catch Up: Benetton's 'unemployee of the year' campaign

While the Campaign India office is on holiday today, we thought we'd put up one new campaign for you to catch up on if you have the time.

Yahoo parts ways with COO Henrique de Castro

Castro is leaving the company just over a year after being poached from Google

Industry View: Will Twitter's IPO force it to change its ad offering?

Twitter's IPO, the most anticipated by a tech company since Facebook’s, raises questions on whether it will pursue new advertising revenues as aggressively

Microsoft ex-CEO Steve Ballmer explains gravity of his Nokia acquisition

Ballmer said the Nokia buy was the hardest strategic decision he made as boss, speaking at Oxford’s Said Business School

Nestlé digital boss Pete Blackshaw: 'Facebook is not just an ad platform'

Pete Blackshaw, global head of digital and social at Nestlé, says large companies should not ignore tough questions on social media or allow a "high five" to go unacknowledged.

Motorola print ad changes colour at touch of a button

Billed as the ‘world’s first interactive print ad’, it featured in Wired magazine

Sorrell: Trump presidency is good news for global economy

He believes America First is about America, but it is not necessarily bad news for the rest of the world

Facebook buys Oculus Rift maker for $2bn as it prepares to sell ads in a virtual world

Mark Zuckerberg believes the move could see the company introduce advertising into a virtual reality world that is the "most social platform ever"

The 10 most exciting tech launches on the horizon

There are some huge global developments on the way, starting with the launch of a Samsung smartwatch on 5 September.

Facebook developing 'Slingshot' video app to take on Snapchat

News of the development comes after Facebook’s acquisition of messaging service Whatsapp

Interbrand's top 100 global brands 2011

Coca-Cola still top but Apple gaining fast

Nokia and the 'death' of the pure-play mobile brand

The sale of Nokia's handset business to Microsoft could mark the end of the pure-play mobile brand

Lenovo's Ajay Kaul on digital millenials, mobile expansion and marketing hubs

The ED of global brand communications notes that the smart phone market is five times more competitive than the PC market, in an interview with Marketing Magazine UK

#CES2014: Marketing's guide to the world's biggest consumer tech show

Will we see the next big thing at CES? Marketing Magazine’s Matthew Chapman brings us updates from Las Vegas.

Facebook slams 'irresponsible' Forrester for accusing site of failing marketers

Facebook has slammed a Forrester report that claims the social network has failed marketers by labelling the site "at times illogical and at others irresponsible".

Facebook rule change lets brands display users' profile info in ads

Allows advertisers to use people's profile pictures and information in ads without providing any compensation to the user.

MWC: Zuckerberg says social networks could be web's version of 911

Facebook founder claims social networking is a service everyone should have access to at Mobile World Congress

Euro 2016 campaign round-up: brands shoot for footballing glory

This summer’s European Championship kicks off on 10 June

Google Glass seeks to defy sceptics with Oakley and Ray-Ban collections

Partner and glass maker Luxottica says now there is technology push and consumer pull for wearable technology products and applications

Facebook buys UK-based drone company to 'beam internet from the sky'

Part of its effort to connect the whole world with Internet.org, says Zuckerberg

New York Times embeds marketers in editorial teams to help drive 'success'

Mark Thompson, president and CEO, said at a digital media conference that the company is in the 'midst of a massive programme of change', reports Marketing Magazine UK

Publicis merges SapientNitro and Razorfish to create SapientRazorfish

SapientNitro CEO Alan Wexler appointed chief executive of SapientRazorfish

Five ways Steve Jobs changed marketing

The sad demise of Apple co-founder and former chief executive Steve Jobs has seen him lauded for being a "visionary". His genius took Apple from the brink of collapse in 1997, to become one of the most influential companies in the world.

MWC 2014: Internet of Things consortium chair warns of Google's Android effect

Liat Ben-Zur AllSeen Alliance warns of the dangers of Google replicating its Android OS within the Internet of Things market

Apple defies critics with record iPhone sales

Apple has recorded strong growth in iPhone sales despite aggressive expansion from rival Samsung and consumer disappointment with the iPhone 5 launch event.