Campaign India Team
Feb 02, 2015

Zenith Optimedia bags media duties of Junglee Games

Account won following multi-agency pitch

Zenith Optimedia bags media duties of Junglee Games
Junglee Games has appointed Zenith Optimedia to handle its media duties. The account has been won following a multi-agency pitch. The mandate covers the brand's media planning, advisory and buying across print, TV, digital and OOH. 
 
Hari Krishnan, managing director, Zenith Optimedia, said, "This is a significant win for ZO with the tech and mobile sector gaining momentum in the overall advertising space. It is indeed a matter of pride for us to be partnering with Junglee Games."
 
Satya Mahapatra, CMO, Junglee Games, commented, "We are glad to partner with ZenithOptimedia who have demonstrated excellent understanding of the iternet and mobile audiences. I am sure this will go long-way in the success of our brands."
 
A ‘high-intensity multimedia campaign’ will break in February 2015, informed an official statement from the agency.
 
 
Source:
Campaign India

Related Articles

Just Published

6 hours ago

Blog: Earth hour gives brands reason to advertise ...

The author reviews some of the work brands released during 'earth hour'

6 hours ago

Consumers don't believe use of personal data leads ...

GroupM gathered insights from 14,000 middle income consumers across 23 countries.

14 hours ago

Asian Paints shows scenes from houses during the ...

Watch the film conceptualised by Ogilvy here

15 hours ago

WPP cuts awards, reduces top salaries and freezes ...

The holding company also suspends share buybacks, its dividend and financial guidance.