Zapak to offer social media solutions

Online gaming company Zapak Digital Entertainment has launched Zapak Social Connect which will offer social media solutions to brands. Charles Theodore, will be heading this business for Zapak.

Besides being one of the largest online gaming destinations in India, Zapak is also one of the biggest publishers for social games on social networks. Brands like NDTV Imagine, HUL, Mahindra & Mahindra, USL and others are already present in social gaming, on social networks.
 
Arun Mehra, COO, Zapak Digital Entertainment said, "We have already exhibited tremendous success by providing innovative brand solutions to clients in the gaming space and taking most of our adver-games/applications on the social media platforms. We have a strong understanding of creating applications, brand engagements, virals on social media. To further scale this up we've setup an eight member strong dedicated team, of social media professionals with immense experience in the social media marketing arena to cater to our advertisers."

In the past, Zapak has worked on social-media led digital campaigns for Axe, Vinod Chopra Film's - 3 Idiots, Kites, Mahindra & Mahindra, Hrithik Roshan.

Zapak Social Connect’s offering includes social and casual games, applications and contests in social networks, stand alone applications in portals which leverage social connect, ORM (online reputation management), buzz marketing for brands and product launches and more.