social media

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Talkwalker’s Battle of the Brands: Tinder Vs Bumble (Part-2)
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2 days ago

Talkwalker’s Battle of the Brands: Tinder Vs Bumble (Part-2)

The second part of a weekly section on brand chatter in the social space

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Talkwalker’s Battle of the Brands: Tinder Vs Bumble
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Jan 11, 2019

Talkwalker’s Battle of the Brands: Tinder Vs Bumble

Starting this week we introduce a new weekly section on brand chatter in the social space

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iCubesWire bags social media mandate for Konica Minolta
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May 07, 2018

iCubesWire bags social media mandate for Konica Minolta

The account was won post a multi-agency pitch

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Opinion: Will Priyanka Chopra's #GoGentle cool social media?
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Apr 26, 2018

Opinion: Will Priyanka Chopra's #GoGentle cool social media?

Celebrities being trolled on social media is nothing new. Will Pantene's new campaign featuring Priyanka Chopra change the tide?

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A practical guide to influencer marketing
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Feb 20, 2018

A practical guide to influencer marketing

Sowmya Iyer, founder and CEO, DViO digital, speaks about the various dilemmas confronting marketers these days.

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USD 40 billion of auto sales will be digitally influenced: Bain & Company and Facebook report
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May 11, 2017

USD 40 billion of auto sales will be digitally influenced: Bain & Company and Facebook report

Nearly 80 percent of online research for purchasing automobiles is on mobile phones, says the study

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