Campaign India Team
Jul 14, 2010

Wynncom gets star power for new campaign

Wynn Telecom has signed on Saif Ali Khan and Bipasha Basu as its brand ambassadors. The duo can be seen in two new TVCs, that depict activities they indulge in during the course of a day in their lives, and relates them to product benefits of the phones - such as hitting the gym (which is connected to the long-lasting battery life of the phone) and attending a function (which talks about how the stars love to stay connected to their fans and friends through social networking).

Wynncom gets star power for new campaign

Wynn Telecom has signed on Saif Ali Khan and Bipasha Basu as its brand ambassadors. The duo can be seen in two new TVCs, that depict activities they indulge in during the course of a day in their lives, and relates them to product benefits of the phones - such as hitting the gym (which is connected to the long-lasting battery life of the phone) and attending a function (which talks about how the stars love to stay connected to their fans and friends through social networking).

The TVCs have been created by Dentsu and produced by MAD Films Productions. Wynn Telecom is a part of the Rs 2,500 crore SAR Group, which also has other companies like Luminous Power Technologies, Luminous Teleinfra, Luminous Engineering and Lectrix Motors in its stable.

WATCH TVCs here

"Long lasting battery"


"Social networking mobile"


Agency - Dentsu
Director - Soham Shah
Producer - Sunil Manchanda (MAD Films productions)

Source:
Campaign India

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