Campaign India Team
Jul 26, 2018

Weekend Wrap: 27 July

In the news: ASCI, Digi Osmosis, Mufti Social Kinnect, White Rivers Media

Weekend Wrap: 27 July
ASCI upholds against 89
 
In April 2018, the Advertising Standards Council of India upheld complaints against 89 of the 162 advertisements it received complaints against.
 
24 belonged to the healthcare sector, 34 to the education sector, 20 to the food & beverages category, two to personal care and nine were from the ‘others’ category. 
 
Digi Osmosis bags JSW Sports' digital mandate
 
JSW (Jindal Steel Works) has assigned its digital mandate to Digi Osmosis. Digi Osmosis is a digital marketing agency specialising in sports, entertainment and lifestyle. 
 
Mufti gets Kartik Aaryan as brand ambassador
 
Mufti has announced the appointment of actor Kartik Aaryan as its first brand ever brand ambassador. The announcement comes on the back of the men’s fashion brand completing 20 years in Idia. 
 
Social Kinnect wins American Eagle Outfitters' digital mandate
 
Social Kinnect has bagged the digital mandate for American Eagle Outfitters' foray into India. The brand has been brought to India by Aditya Birla Fashion and Retail. 
 
Dun & Bradstreet appoints White Rivers Media
 
White Rivers Media has won the digital media mandate for Dun & Bradstreet India following a multi-agency pitch. The agency will handle performance marketing, online reputation management, digital listening and search engine optimisation. 
 
 
Source:
Campaign India

Related Articles

Just Published

21 hours ago

LePub head creative, co-president departs following ...

Felipe Cury left the agency in mid-July after LePub confirmed disciplinary action.

21 hours ago

Google can keep Chrome — but must share data with ...

The tech giant scores a partial victory that concludes a five-year US legal saga, but remedies on its adtech business monopoly are also imminent in a separate case.

22 hours ago

Publicis could deliver a 'knockout punch' to rivals ...

Blog post by Forrester analyst Jay Pattisall claims Publicis Groupe, Havas, and Accenture Song could all be possible suitors for Dentsu.

22 hours ago

Dentsu CEO responds to international sale speculatio...

'We aim to rebuild our international business on our own,' Hiroshi Igarashi says, although it is considering other options.