Campaign UK Team
Mar 17, 2012

Weekend fun: Guinness' St Patrick's Day spot

Watch the spot created by Abbott Mead Vickers BBDO

Weekend fun: Guinness' St Patrick's Day spot

Abbott Mead Vickers BBDO has launched an online campaign to encourage consumers to "round up their mates" to celebrate St Patrick's Day on 17 March.

The film brings the idea to life with a sheep dog trial of a rather unusual kind.

This article first appeared on Campaign UK

 

Source:
Campaign India

Related Articles

Just Published

2 hours ago

MiQ Sigma wants to make media chaos marketable

In India’s fragmented programmatic landscape, the newly-launched platform from MiQ pitches unified signals, AI personas, and brand-safe guardrails as the new media playbook.

3 hours ago

Cheques, challenges and change: Why VC still misses ...

At Cannes Lions, a panel on health equity spotlighted why 2% VC funding for women isn’t just outdated—it’s bad business.

22 hours ago

Campaign roundup: Week of 23 June

The latest ad films and campaigns from brands like ITC India, IGP, Amazon MX Player, Royal Enfield, UNESCO, Fenesta, The Sock Street, India Gate, and more, in our weekly roundup.

1 day ago

Moves and Wins: Week of 23 June

Our weekly roundup of the latest appointments and account wins news from The Script Room, RVCJ, Triooh, Global Music Junction (GMJ), Salt Media, Ogilvy, Manchester United Football Club, Symphonies Life, Prayag India, and many more.