Campaign India Team
Mar 15, 2014

Weekend fun (2): Play Holi with Dulux on Facebook

Sab TV and Colors are also leveraging the festival

Weekend fun (2): Play Holi with Dulux on Facebook
Dulux Paints from the house of AkzoNobel has launched a digital activation called 'Spread the colours'. The campaign activated via social media spreads colour to users' profile page with the help of the brand's three characters – Vinny, Sid and Sammy. Here's a video of how this works. 
TV channels are also joining in for the celebrations.
Sab TV has launched Sab Ki Filmy Holi. The program will showcase Sab TV stars performing to different songs on 17 March from 9 pm onwards.
Colors will be also be airing a special episode of Comedy Nights With Kapil. The show will be called, 'Comedy Nights with Kapil - Hansi Ke Rang' and will air for two hours from 9 pm onwards on Saturday, 15 March. 
Have a colourful Holi!
Campaign India

Related Articles

Just Published

2 hours ago

Two-thirds of IPML viewers believe Mumbai Indians ...

Havas Sports & Entertainment has unveiled the proprietary report

3 hours ago

Sensodyne urges consumers to be sensitive only to ...

Watch the film conceptualised by Grey Group here

8 hours ago

Unforgivable, tone-deaf land grab’ could ‘decimate ...

Communications experts have slammed the lack of stakeholder engagement and the timing of an announcement that 12 elite football clubs want to form a European Super league