Watch what Piyush Pandey, Abhijit Avasthi, Bobby Pawar, KV Sridhar, Ravi Deshpande, Prasoon Joshi, and Sajan Raj Kurup had to say
Right after the Creative Abbys 2011 award show, we asked Ogilvy & Mather's Piyush Pandey and Abhijit Avasthi, Mudra's Bobby Pawar, Leo Burnett's KV Sridhar, Contract's Ravi Deshpande, McCann Worldgroup's Prasoon Joshi, and Creativeland Asia's Sajan Raj Kurup, what they thought of their agency's performance that night. Here's what they had to say:
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Rahat Kapur steps into the managing editor role to lead content strategy, while Nikita Mishra advances to editor to drive regional news coverage.
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As a CMO, she tries to stay ahead by researching and analysing what her audience wants from the brand, and then delivering exactly that.
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With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers.
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A report by ShareChat and Moj found that these engaging clips have ingrained themselves into the daily routines of 81% of Indian consumers, especially those aged 25-44 years.
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