Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 10 pieces of content on Instagram basis the Unmetric Engagement Score.
These are the ones at the top on the basis of Likes, from among over a thousand with an engagement score of 1000, from 21-31 July.
Flipkart
Likes: 2,25,710
Comments: 102
ICICI Bank
Likes: 1,46,048
Comments: 75
realme
Likes: 1,00,394
Comments: 135
Converse India
Likes: 93,843
Comments: 71
Louis Philippe India
Likes: 90,720
Comments: 90
Philips India
Likes: 80,288
Comments: 30
KFC India
Likes: 77,036
Comments: 228
NEXA
Likes: 70,127
Comments: 75
Engage
Likes: 65,027
Comments: 92
Cinépolis India
