Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-31 December 2018.
Samsonite India
Shares: 9,734
Likes: 1,04,095
Reliance SMART
Shares: 5,903
Likes: 10,279
passpassfunMF
Shares: 5,226
Likes: 9,964
Unibic Cookies
Shares: 3,898
Likes: 988
Reliance General Insurace
Shares: 2,381
Likes: 1,365
MRF Tyres
Shares: 941
Likes: 1,909
Ashok Leyland
Shares: 858
Likes: 1,843
Easyday Club
Shares: 419
Likes: 8,585
KEI Wire & Cables
Shares: 288
Likes: 365
Himalaya Wellness
Shares: 252
Likes: 435
Mankind Pharma
Shares: 246
Likes: 1,261
Karvy Growth Hub
Shares: 188
Likes: 1,822
Aspire Home Finance
Shares: 167
Likes: 222
Ricela Rice Bran Oil
Shares: 113
Likes: 113
Mistral Solutions
Shares: 91
Likes: 168
Ferradol
Shares: 57
Likes: 84
Neko India
Shares: 42
Likes: 50
Saridon
Shares: 37
Likes: 123
Fino Paytech
Shares: 32
Likes: 1,841
Trident Gurgaon
Shares: 8
Likes: 1,679
