Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 11-20 September 2017.
OPPO India
Shares: 20,211
Likes: 3,40,800
Exide Life Insurance
Shares: 16,817
Likes: 45,014
Cadbury Dairy Milk Silk
Shares: 9,553
Likes: 1,59,063
Fortune Foods
Shares: 7,322
Likes: 28,297
iXiGO
Shares: 6,281
Likes: 13,000
Century Plyboards
Shares: 5,404
Likes: 9,229
Tripoto
Shares: 3,611
Likes: 6,035
Greenply Plywood
Shares: 2,627
Likes: 4,210
Tripoto
Shares: 2,233
Likes: 7,513
Cadbury Five Star
Shares: 2,204
Likes: 1,50,791
Cadbury Dairy Milk India
Shares: 2,157
Likes: 1,31,095
Cadbury Five Star
Shares: 1,261
Likes: 1,21,844
HP India
Shares: 1,221
Likes: 97,634
Durex India
Shares: 1,094
Likes: 11,026
Tanishq
Shares: 1,077
Likes: 70,257
Fevicol
Shares: 1,012
Likes: 20,542
Land Rover India
Shares: 994
Likes: 1,86,287
Magnum India
Shares: 867
Likes: 13,097
UltraTech Cement Ltd
Shares: 718
Likes: 4,757
Roofandfloor.com
Shares: 362
Likes: 3,502
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