Campaign India Team
Oct 07, 2025

Truecaller pitches AI edge in precision marketing race

With adVantage, it enters the AI-driven targeting fray, promising smarter, privacy-safe engagement for brands amid rising demand for relevance.

In pilot campaigns, adVantage reached over 200 million users and drove up to a 50% increase in click-through rates. Image source: Truecaller.

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