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Advertising
4 hours ago
Marriott’s winning formula: Merging culture, ...
Its VP marketing—South Asia, Khushnooma Kapadia, dishes out the brand’s savvy marketing moves and how it taps into diverse audiences across India and beyond.
Advertising
5 hours ago
Zepto campaigns to make Soan Papdi great again
The quick commerce platform has made the much-mocked Diwali sweet its official come back officer bang in time for the festive season.
Advertising
6 hours ago
X drops Unilever from advertising boycott lawsuit
New ad partnership leads to worries about powerful companies giving into Elon Musk’s ‘bullying’ tactics under pressure and potentially setting a troubling precedent.
In-Depth
6 hours ago
Media inflation in India to rise by 9.6% in 2026: WFA
This might be a brutal hit for brands vying for attention in a fiercely competitive market.