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Research and Rankings
17 hours ago
Rural consumption continues to outpace urban ...
The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG sector, a reversal of previous trends where urban centres led growth.
Advertising
17 hours ago
Havas to offer staff up over $40 million in ...
Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.
Advertising
18 hours ago
FCB/SIX India announces key senior leadership ...
Since its launch in 2023, the agency’s staff has tripled, now numbering approximately 170 team members.
In-Depth
19 hours ago
Trump’s victory isn’t just America’s crisis—it’s a ...
Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.