Campaign India Team
Jan 25, 2024

Tista Sen exits Ladyfinger

She had joined the all-women agency founded by Rediffusion last year

Tista Sen exits Ladyfinger
Tista Sen, chief executive officer and chief operating officer, Ladyfinger, has exited the agency, according to sources close to the development. 
Sen was one of the founding members of the all-women agency part of Rediffusion Brand Solutions. The agency was officially announced in April last year. The agency was founded based on the thought that a vast majority of Indian advertising is targeted at women consumers, but the female perspective is either missing in most of the communication or is stereotyped.
Sen has also worked with JWT.
Campaign India

Related Articles

Just Published

7 hours ago

I only endorse what I believe in: Actor Sonam Kapoor

EXCLUSIVE: From Bollywood to brands to businesses, the multi-hyphenate star sits down for a candid chat with Campaign on balancing ambassadorship deals with integrity, her love for luxury, and why authenticity is her ultimate accessory.

8 hours ago

Omnicom reports 5.2% organic growth in Q2, APAC trails

Omnicom's Q2 2024 earnings surpass estimates on the ad market strength. But while the group achieved strong revenue gains globally, APAC lagged behind other regions.

9 hours ago

Why being an active ally goes beyond Pride Month

Despite Pride Month being over, Dentsu's Aditya Narain says people need to continue educating themselves about LGBTQIA+ issues, speaking out against discrimination, and standing up for rights in everyday situations.

12 hours ago

86% Indians prioritise DEI while making brand ...

Kantar’s Brand Inclusion Index, which debuted in India, reveals that progressive advertising is proven to drive sales.