The selfie revolution's impact on modern marketing

Boy George was amazing at MediaCom's Cannes event. In a talk with Steve Allan, MediaCom's worldwide chief executive, he said: "I say to my niece, we had selfies in my day. It's just that you had to get dressed up, get on the bus (in fear of being beaten up if you were dressed like me), go to the train station and take them in a photo booth."

by Sue Unerman