Marketing
Vinita Bhatia
Oct 30, 2024

The CMO's MO: Kimmy Babbar is turning gears to market manufacturing in a digital world

The head of marketing communications at JCBL Group shares that this means balancing industry gravity with tailored messages for both D2C and B2B consumers in digital spaces.

Kimmy Babbar, head of marketing communications, JCBL Group.

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