Ten shortlists from India at The Festival of Media Global 2012

Mindshare leads the pack with five shortlisted entries, Maxus India follows second

Mar 20, 2012 03:49:00 PM | Article | Campaign India Team

India has secured ten shortlists at The Festival of Media Global 2012 to be held at Montreux, Switzerland, from April 15-17 2012.  Among the media agencies from the country, Mindshare is leading with five shortlisted entries followed by Maxus with two. MEC, Mediacom and Lodestar UM have bagged one shortlist each.

Here are the shortlisted entries:
 

Sno.   CategoryCampaignCountry Brand 
1Best Communication Strategy

Change the Game

Mindshare
Pepsi 
2Best Communication Strategy

Making of a Superstar

MindshareLux
3Best contribution to a campaign by a Media owner

Making of a Superstar

Mindshare/GeminiTVLux
4Best Entertainment Platform

Little Big Film Maker

MindshareSurf Excel
5Best Use of Content

Little Big Film Maker

MindshareSurf Excel
6Best Use of Emerging TechnologyCustomising technology to create World's first light powered Facebook app, mobile app, billboardMaxus BangaloreTitan HTS
7Best Use of Emerging Technology

Technology helped save 100,000 lives

MaxusVodafone India 
8The Creative Use of Media Award

Auto Rickshaw

Mediacom IndiaDuracell 
9The Creative Use of Media Award

Night Hammer

MECColgate
10The Effectiveness Award

It's a great time to be a family

Lodestar UMMicrosoft