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Jun 29, 2010
Take the Kiss-O-Meter challenge; urges Close Up's new TVC
Lowe has conceptualized the second part of the Kiss-o-meter challenge for Unilever’s toothpaste brand - Close Up. The TVC takes forward the ‘confidence’ idea that Close Up has been imparting in its communication.Paul Grubb and Ruchi Sharma from Lowe Worldwide have created the film.
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