Campaign India Team
Apr 27, 2012

Subhas Warrier joins Lintas Initiative Media

Warrier joins the agency as executive vice president, head of South

Subhas Warrier joins Lintas Initiative Media


Subhas Warrier has joined Lintas Initiative Media as executive vice president, head of South. Prior to joining Lintas Initiative Media he headed Dentsu Media's Mumbai office. In a career spanning close to two decades he has also worked with JWT, Ogilvy, Mindshare, his own business and a consultancy start up called Eye - 2- Eye Media. 
Commenting on his new role, Warrier said, "I am delighted to join the fire power of Lintas Initiative Media. There are a great bunch of people here. Our clients here are very aggressive and are open to new ideas and are continuously looking to take more and more innovative initiatives in their marketing effort." 
Commenting on Warrier's appointment, Sudha Natrajan, chief executive officer, Lintas Initiative Media, said, "A creative mind, bringing back magic to the media business, is what he will bring to the table." 
Raghav Subramanian, chief operating officer, Lintas Initiative Media, added, "The South has always been key for Lintas, and has contributed greatly to our overall growth and equity. We have a healthy roster of large clients with long relationships, and we needed someone with the maturity and width and depth of experience that Subhas brings to the table. We have very aggressive plans for the region for this year, and are already in the process of acquisition of some key new businesses."
Campaign India

Related Articles

Just Published

13 hours ago

Skore introduces Nothing to narrow the intimacy gap

Watch the film conceptualised by McCann Worldgroup India here

14 hours ago

Warc Awards for Effectiveness 2022: Jitender Dabas, ...

Dabas is part of the 'brand purpose' category while Bhatt will judge entries in 'instant impact' category

15 hours ago

Oyo drives you to your best stay

Watch the film conceptualised by Oyo's in-house team here

17 hours ago

Jasprit Bumrah unleashes the toofan with Thums Up

Watch the film conceptualised by Ogilvy here