Star minus, Colors steady
Viacom 18’s Colors remains strong at its third position. It has garnered 153 GRPs according to TAM CS 4+ data for week 35. Star Plus is at the top position with 275 GRPs followed by Zee TV with 205 GRPs. The overall ratings, however, have dropped down. Star Plus is down by 37 GRPs, Zee by 15 and Colors by 10. Sony is at number fourth with 86 GRPs. Sahara One (74), Star One (79), NDTV Imagine (75) and 9X (62) are fighting it out for the fifth position.
by Campaign India Team
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