Advertising The Work
Raahil Chopra
May 28, 2010

SRK explains the importance of daily brushing in new Pepsodent TVC

Unilever has launched a new TV campaign for Pepsodent, created by Lowe Worldwide, led by their Bangkok office. This is the first TVC that has been created for the brand after it roped in Shah Rukh Khan as its brand ambassador.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adani seeks single agency for INR 600-crore media overhaul

1 Adani seeks single agency for INR 600-crore media overhaul

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

2 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

3 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

4 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

5 Birla Opus Calista showcases stain resistance in new campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

6 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

7 India’s quick commerce surge exposes a discipline gap for marketers

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

8 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Winners of Agency of the Year 2025-South Asia announced

9 Winners of Agency of the Year 2025-South Asia announced

Omnicom warns staff in-office requirement will ‘increase over time’

10 Omnicom warns staff in-office requirement will ‘increase over time’

Related Articles

Denver and Shah Rukh Khan redefine success in new campaign
Advertising
Nov 19, 2025
Campaign India Team

Denver and Shah Rukh Khan redefine success in new ...

Rungta Steel unveils new TVC featuring Shah Rukh Khan, Alia Bhatt, and Ranbir Kapoor
Advertising
3 days ago
Campaign India Team

Rungta Steel unveils new TVC featuring Shah Rukh ...

Don't let the germs attack you, says Pepsodent's new TVC
Advertising
Jun 15, 2010
Raahil Chopra

Don't let the germs attack you, says Pepsodent's ...

Why Shah Rukh Khan still rules India’s brand universe at 60
Advertising
Nov 03, 2025
Vinita Bhatia

Why Shah Rukh Khan still rules India’s brand ...

Just Published

NDTV Indian of the Year 2025 to bring together leaders across business, sport, and culture
Advertising
6 hours ago
Content Labs

NDTV Indian of the Year 2025 to bring together ...

NDTV Indian of the Year has been running for over two decades now, and it's maintained something most awards lose over time: credibility.

India’s digital ecosystem needs an overhaul
Advertising
7 hours ago
Dr Vikas Katoch

India’s digital ecosystem needs an overhaul

The recently notified Digital Personal Data Protection (DPDP) Rules could result in a more robust, transparent, trust-led ecosystem.

When Don met John
Advertising
8 hours ago
Rahul daCunha

When Don met John

John Wren now reigns at the helm of the world’s largest advertising holdco. What if the last king of Madison Avenue made a bid for one of the best creative minds? Rahul daCunha imagines a conversation between the two

Magnum Ice Cream Company confirms £332m global media appointment
Advertising
9 hours ago
Beau Jackson

Magnum Ice Cream Company confirms £332m global ...

Move will support brand's integration of 'advanced AI' in its marketing.