Campaign India Team
Sep 19, 2011

Spikes Asia 2011: Roundup of Day 1

Videos, photo gallery, reports and a blog from the first day of the advertising festival

Spikes Asia 2011: Roundup of Day 1

It was an easy start to Spikes Asia on 18 September 2011.

Click here to watch a video roundup of the day captured by Campaign India's multimedia content producer Radhika Joshi, and an interview with Terry Savage, festival chairman, Cannes Lions.

Click here for reports from two of the seminars held yesterday - the first on consumer co-creation, the second on advertising in Korea.

Click here for a blog by Campaign India's assistant editor Arati Rao.

Click here to view a photo gallery from the day.


 

 

Source:
Campaign India

Related Articles

Just Published

14 hours ago

BJP leads online political ad space with INR 19.1 ...

The ruling party has allocated over 117 crores to Google Ads since January for campaign purposes, according to the Google Ads Transparency Centre.

14 hours ago

Bisleri India on the hunt for a new creative partner

The pitch is currently underway via the brand's Mumbai office.

16 hours ago

Amazon layoffs impact APAC adtech and media leaders

The job cuts are part of Amazon's plans to streamline its sales, marketing and global services division globally.

16 hours ago

Advertisers are not fully prepared for the demise ...

The latest Future of Measurement report reveals that only 2% of advertisers are using a mix of MMM, experiments, and attribution, for measurement.