Advertising Media Marketing Digital In-Depth
Campaign India Team
Feb 13, 2025

Snap demos its fifth-generation see-through AR glasses, Spectacles, in India

It is harnessing India's booming augmented reality ecosystem to drive brand engagement and monetisation with immersive experiences that could potentially reshape digital marketing strategies.

The standalone AR glasses, powered by Snap OS, allow users to experience interactive augmented reality in real time.

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