RepIndia has announced the appointment of Guru Mishra as vice president, media.
In his new role, he will bolster the agency’s media planning and buying pipeline, by aiming to deliver solutions to clients across digital.
Guru moves from dentsu’s Isobar, where he was lead - media buying for North.
Archit Chenoy, CEO, RepIndia, said, “Guru has undoubtedly emerged as a tenacious contender in media activation. His experience, leading digital strategic business units has displayed a profound understanding of the most effective ways to execute and buy using data and technology. With Guru onboard I look forward to tackling newer challenges and navigating digital and linear media while scaling this thinking across central teams."
Mishra said, “RepIndia is a highly respected independent brand agency in India and is on a mission to help brands with holistic ‘ROI and digital transformation’ driven approach. I am truly honoured to be a part of an extremely talented team and have full confidence in our capability to provide best-in-class creative, media and tech solutions in line with the evolving digital landscape.”
With over 12 years of experience, he has also worked with Lintas Media Group.