Campaign India Team
May 06, 2008

Rediffusion DY&R appoints Neville Medhora as business head

Rediffusion DY&R has appointed Neville Medhora as business head. He comes from TBWA where he was general manger-client servicing.  At Rediffusion, Medhora will be responsible for accounts like CNBC, Bank of India, Tata Motors, KAYA, and Franklin Templeton.He has also worked for Saatchi & Saatchi, JWT and Equus Advertising. He has handles accounts like Adidas, Pedigree, Michelin, Moser Baer, National Geographic, The History Channel, Men’s Health, Hyundai Motor Group and North Delhi Power.

Rediffusion DY&R appoints Neville Medhora as business head

Rediffusion DY&R has appointed Neville Medhora as business head. He comes from TBWA where he was general manger-client servicing.  At Rediffusion, Medhora will be responsible for accounts like CNBC, Bank of India, Tata Motors, KAYA, and Franklin Templeton.


He has also worked for Saatchi & Saatchi, JWT and Equus Advertising. He has handles accounts like Adidas, Pedigree, Michelin, Moser Baer, National Geographic, The History Channel, Men’s Health, Hyundai Motor Group and North Delhi Power.


Nisha Singhania, EVP, Mumbai, Rediffusion DY&R said, “Neville has worked on remarkable clients and brings with him a great magnitude of strategic understanding, excellent creative partnerships and team management skills. Additionally, it is always good to have an old hand back on the team.”


“Rediffusion is a place that recognises talent and allows one to experiment and grow. Since I had worked here before, I was sure of the professionalism and the excellent bunch of people they possess. I am excited to be back and looking forward to this new beginning,” said Medhora.
 

Source:
Campaign India

Related Articles

Just Published

2 days ago

Campaign roundup: Week of 20 October

The latest ad films and campaigns from brands like District by Zomato, CRIF India, Himalaya BabyCare, Episoft, House of Glenfiddich, Cumin Co. Scalefusion, and more, in our weekly roundup.

Oct 17, 2025

When the sellers of joy become its custodians

Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.

Oct 17, 2025

Five rules for crafting a high-impact festive campaign

As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.

Oct 17, 2025

When creativity meets code: The human algorithm problem

As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.