Raksha Bandhan 2023: Work that caught our attention

A round up of the top campaigns among the many that reached the inboxes of the Campaign India editorial team

by Campaign India Team | 30/08/2023

As the country celebrated Raksha Bandhan on 30 August 2023, brands seized the opportunity to capture the essence of this unique relationship through their compelling campaigns. 
 
Here's a glimpse into the campaigns that portrayed the essence of the invaluable ties that bind siblings together: 
 
Amazon 

Bikano
 
 

Cadbury

 
Palmonas