MEC has announced the appointment of Rahul Karthikeyan as digital head - West. Karthikeyan will be based in Mumbai and will report to Vishal Chinchankar, digital leader, MEC India. Prior to this move he was senior manager strategic alliances at Admagnet.
T Gangadhar, MD, MEC India said, “We are pleased to have found a quality leader like Rahul to head our operations here. Given his rich experience and knowledge, I have no doubt that Rahul will make valuable contributions – to clients and staff.”
Chinchankar said, “Over the last year, we have been building a strong and experienced team of digital specialists and we are happy to have found a person to drive the West zone business. Rahul will specifically focus on driving greater digital innovation and continued growth for our clients with an emphasis on content driven strategies.”
Karthikeyan said, "It is an honour to be part of this leading organisation. This opportunity has provided me a great platform to further showcase and enhance client’s digital focus and their integrated media approach. From developing digital strategies to implementing digital technologies and running digital processes, these responsibilities will serve as a great learning opportunity. I look forward to working with the team and help create wins, honours and recognition."
He has also worked with Komli Media, AgencyDigi and Ignitee Digital India.