Noel D'souza
Jun 29, 2022

We aim to instil the message of having a mentor that goes beyond career feedback: Rahul Karthikeyan

The chief marketing officer of Scaler, Rahul Karthikeyan, dives into the creative brief, strategy and impact expected from its newly launched campaign

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

1 hour ago

Taboola partners with Samsung to expand user reach ...

To serve news recommendations on Samsung News app.

2 hours ago

AMFI invites RFPs for ‘Mutual Funds Sahi Hai’ campaign

Looks for agencies with deep knowledge of financial behaviour and compelling, high-impact communication capabilities.

5 hours ago

CTV’s big picture: Small screens are getting left ...

As India’s CTV adoption grows 30–35% yearly, Tonic Worldwide’s senior vice president for media and martech notes that why marketers must recalibrate their plans to woo high-value audiences in untapped regions.

7 hours ago

Why India’s creator economy is becoming every ...

It will influence over $1 trillion in spend by 2030, with brands set to boost creator marketing budgets 1.5 to 3x in the next three years, according to a BCG report.