Campaign India Team
Oct 27, 2022

Pooja Baid joins Philips Domestic Appliances India

Moves from Coca-Cola India

Pooja Baid joins Philips Domestic Appliances India
Philips Domestic Appliances has appointed Pooja Baid as head of marketing for India.
 
She will be responsible for driving the brand's overall marketing strategy.
 
This is Baid’s second stint at Philips India. She joined the company in September 2013, as senior manager - marketing. 
 
She moves from Coca-Cola India, where she was head, end to end marketing - experiences and strategy. 
 
With over 14 years of experience, she has also worked with companies like ITC and Rediffusion DY&R. 
 
Source:
Campaign India

Related Articles

Just Published

3 hours ago

Emotion sells, but at what cost?

From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South Asia’s CEO wonders where's the line between impact and exploitation?

23 hours ago

Cannes Lions 2025 rocked by multiple controversies ...

A week after the festival closed, São Paulo-based DM9, part of the DDB network, withdrew three award-winning campaigns. Meanwhile, LePub’s New Balance case is under fire for unverifiable claims, and a Budweiser campaign by Africa Creative is facing criticism for skirting music licensing rules.

1 day ago

Folding logos into logos isn’t leadership

Glassbox Ventures’ founder and CEO instead equates it to a delay dressed as design.