Anupama Sajeet
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Asian Games can never be about one specific sport: ...
Ahead of the Asian Games kick off on 23 September, the SVP and head - marketing at Sony Pictures Networks India shares BTS insights on its campaign for the tournament and on promoting cricket over other sports this time
The CMO's MO: Damyant Khanoria on 'risk-taking' and ...
Oppo India's chief marketing officer, who can speak five languages, states the three focus areas for the brand in India and on following the brand mantra of 'doing the right things and doing things right'
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It's not only about selling books: Devish Gala on ...
The head of branding sheds light on what prompted the brand to step into the advertising arena in recent years, the way forward for the education company, and more…
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Living on a prayer: Cycle Pure Agarbatti at 75
Arjun Ranga, MD, Cycle Pure Agarbatti, delves into how the legacy brand came into being, and its evolution from a bootstrapped home-grown enterprise founded in 1948
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