Advertising The Work
Campaign India Team
Apr 20, 2010

Pickle Lintas introduces Maxx Mobile's new campaign

Maxx Mobile has launched a new television campaign featuring brand ambassador MS Dhoni.The television campaign, already on-air during the IPL's current season is part of the mobile handset maker's larger plan to use the popular cricketing event to launch the brand across the country.Pickle Lintas is the creative agency behind the campaign.WATCH TVCs below

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Apollo Tyres replaces Dream11 as Team India jersey sponsor

1 Apollo Tyres replaces Dream11 as Team India jersey sponsor

Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

2 Samsung’s ‘Hi-FAI’ tune hits Gen Z, skips others

GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

3 GEO ‘converts like crazy’ and is already rivalling SEO for revenue, says Neil Patel

Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

4 Arjun Kapoor’s meme face becomes ‘Call Me Chunky’s’ ace

Jonty Rhodes dives into cashback chase

5 Jonty Rhodes dives into cashback chase

Nike flips the script: From action to intention

6 Nike flips the script: From action to intention

AI’s double-click: More speed, less soul?

7 AI’s double-click: More speed, less soul?

Kia's Sonet embarks on a journey of uncharted thrill

8 Kia's Sonet embarks on a journey of uncharted thrill

Retail One kiosks put Nestlé’ Professional’s growth recipe to test

9 Retail One kiosks put Nestlé’ Professional’s growth recipe to test

Eknath Shinde's message to advertising, marketing and media professionals

10 Eknath Shinde's message to advertising, marketing and media professionals

Related Articles

MS Dhoni moves to trademark 'Captain Cool' moniker
Media
Jul 01, 2025
Vinita Bhatia

MS Dhoni moves to trademark 'Captain Cool' moniker

Droni lets MS Dhoni’s cinematic shots soar new heights
Advertising
Feb 01, 2024
Campaign India Team

Droni lets MS Dhoni’s cinematic shots soar new heights

JioCinema taps into the power of MS Dhoni in Tata IPL 2024 campaign
Advertising
Mar 07, 2024
Campaign India Team

JioCinema taps into the power of MS Dhoni in Tata ...

Fire Boltt helps MS Dhoni 'discover' MC Stan
Advertising
Jan 08, 2024
Campaign India Team

Fire Boltt helps MS Dhoni 'discover' MC Stan

Just Published

Haymarket buys Marketing Week, Creative Review and Festival of Marketing
Advertising
11 hours ago
Gideon Spanier

Haymarket buys Marketing Week, Creative Review and ...

Acquisition ‘reinforces’ the owner of Campaign and PRWeek's market-leading position in marcomms.

What the almost-cancellation of Jimmy Kimmel means for creatives
Opinion
13 hours ago
Kelsey Lindell

What the almost-cancellation of Jimmy Kimmel means ...

A pep talk for creatives in the age of authoritarianism.

Advertisers hold the keys to reviving UN sustainability goals
Opinion
13 hours ago
Frank Maguire

Advertisers hold the keys to reviving UN sustainabil...

Most people are not reading through 50-page sustainability reports. That’s where creativity comes in.

SS Rajamouli's lens turns scooter launch into screen spectacle
Advertising
14 hours ago
Campaign India Team

SS Rajamouli's lens turns scooter launch into ...

Hero MotoCorp’s Destini 125 campaign borrows the director’s big-screen flair, positioning the scooter as a futuristic yantra built for aspirational riders.