Campaign India Team
Mar 08, 2024

Pick of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website. This week, Talented's Urban Company film distinguishes itself by transcending the clutter of International Women's Day campaigns, illuminating the challenges inherent in professions such as massage therapy, and emphasising the vital importance of dignity in labour for women

Pick of the Week: Work that wowed us

Campaign India's editorial team has picked their favourite campaign from those published on the website during the week.

 

This week, we picked just one campaign from the three we covered.

 

Urban Company (conceptualised by Talented)

Amidst numerous International Women's Day campaigns advocating for equality, this standout campaign distinguishes itself with its poignant portrayal of societal biases and powerful message championing the dignity of labor, especially for women professionals in the spa category. It garners top honors for resonating deeply with audiences, sparking vital conversations, and breaking through the clutter with its impactful narrative. 

Source:
Campaign India

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