Ogilvy unveils Limca's summer splash

Ogilvy has unveiled Limca's latest campaign for this summer.Building on the platform of "emotional and physical freshness" from its earlier campaign of 'Doobo Taazgi Mein', the new commercial is based on how Limca, with its water like freshness can spark a playful romantic interaction between two strangers. The strategic initiative leverages the ‘water like freshness’ of Limca.WATCH TVC here

by Campaign India Team