Campaign India Team
Jul 20, 2010

No more tall claims in food and beverage advertising for kids

Seven major food and beverage companies have announced their commitment to market responsibly to kids. The voluntary self-regulation also provides a framework for food and beverage companies to help promote healthier dietary choices and a more active lifestyle to Indian children. This is in addition to the existing ASCI Code for Self Regulation in Advertising.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Related Articles

Just Published

2 hours ago

The multiverse of men in Asia

The next generation of men is defining masculinity as a spectrum, not a template, giving brands a rare chance to be a part of shaping culture.

5 hours ago

2026 is the year of ‘Imperfect by Design’

80% of creators believe 2026 is the year to regain creative control, according to Canva’s third annual Design Trends Report.

7 hours ago

Air India is scripting its redemption arc in its ...

Passengers have never smiled more than on an Air India ad.

8 hours ago

India’s food creators are quietly redefining how we ...

Regional food creators are India’s new culinary tastemakers, shaping what people crave and choose to eat.