general mills india

Aug 27, 2010

How will the F&B pledge affect advertising?

How will the F&B pledge affect advertising?

Jul 20, 2010

No more tall claims in food and beverage advertising for kids

Seven major food and beverage companies have announced their commitment to market responsibly to kids. The voluntary self-regulation also provides a framework for food and beverage companies to help promote healthier dietary choices and a more active lifestyle to Indian children. This is in addition to the existing ASCI Code for Self Regulation in Advertising.