Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jul 26, 2022
Nike splits US$1 billion media account between PMG and Initiative
PMG takes North America and Initiative takes the international integrated planning and buying business, wrapping up the largest global media review the footwear brand has run in a decade
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
.png&h=268&w=401&q=100&v=20250320&c=1)
Just Published
Advertising
1 hour ago
Ikea creative pitch down to three agencies
Incumbent Mother declined to repitch; Ikea is handling the review internally.
Advertising
1 hour ago
2025 Review: Will India’s women sports icons stay ...
The historic ICC win was the result of decades of persistence away from television cameras and marketing budgets.
Advertising
2 hours ago
Ludacris steps in for Santa in Mercedes-Benz ...
The content series also connects to the automaker’s ‘12 Days of Christmas’ giveback initiative.
Advertising
2 hours ago
Kenvue assigns global creative duties to WPP and ...
Review aimed to 'reduce complexity, improve execution and accelerate growth'.
