Nielsen, Percept's new focus and more

Watch Nielsen’s Partha Rakshit and marketers like HUL’s Gopal Vittal, Godrej’s Dalip Sehgal, ITC’s Kurush Grant and P&G’s Shantanu Khosla debate over market share data collection, in this week’s Storyboard. What’s more, Storyboard will speak about Percept, which has decided to focus on advertising with renewed vigour, and discuss whether Sach Ka Saamna is giving STAR Plus a boost.Catch all this and more on Storyboard on CNBC-TV18 at 8.30 am tomorrow, 11.30 am on Sunday and 6.30 pm on Wednesday.

by Campaign India Team

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