Campaign India Team
Aug 25, 2022

News Updates: Saif Ali Khan’s House of Pataudi opens first offline store

A weekly round-up of advertising, media and marketing news

News Updates: Saif Ali Khan’s House of Pataudi opens first offline store
Saif Ali Khan's House of Pataudi gets first offline store
Saif Ali Khan’s House of Pataudi (HoP) has opened its first offline store. The store has been opened in Bengaluru. Along with the ethnic collection, the store also aims to narrate the story and history of the Pataudi legacy.
Zee's MSME Awards
Zee Media Digital, the digital media publishing arm of Zee Group, will be hosting the second edition of the MSME National Summit and Awards 2022 on 27 August. The second edition of the awards aims to reinstate the importance of MSMEs for the Indian economy and their role in defining the trajectory of the nation’s development. The event is to be hosted on the Zee Business Facebook page between 11 am and 4 pm. 
Cumulus PR gets Jeena & Company
Logistics brand, Jeena & Company, has appointed Cumulus PR as its official communications partner. The account win did not involve a multi-agency pitch and will be handled by Cumulus PR’s Gurugram office. 

Sato unveils its new brand identity


Sato has unveiled its new brand identity with an updated tagline, ‘A better life. Every day.’ The brand is a social business company. With this revived identity, it aims to have a customer-centric approach to business and impactfully communicate its core brand purpose. Sato has also rolled out a campaign to highlight its refreshed brand identity.


Kovid Ummat joins Hyatt Regency 
Hyatt Regency has announced the appointment of Kovid Ummat as cluster director of marketing for two of its properties - Hyatt Regency Dehradun and Hyatt Regency Jaipur Mansarovar. Ummat will be responsible for orchestrating all marketing and communication strategies for both the brands. He will also be tasked with generating market specific-content to drive business growth and profitability, and will plan and execute strategies to strengthen the positioning of the two hotels.
Campaign India

Related Articles

Just Published

5 hours ago

I only endorse what I believe in: Actor Sonam Kapoor

EXCLUSIVE: From Bollywood to brands to businesses, the multi-hyphenate star sits down for a candid chat with Campaign on balancing ambassadorship deals with integrity, her love for luxury, and why authenticity is her ultimate accessory.

7 hours ago

Omnicom reports 5.2% organic growth in Q2, APAC trails

Omnicom's Q2 2024 earnings surpass estimates on the ad market strength. But while the group achieved strong revenue gains globally, APAC lagged behind other regions.

7 hours ago

Why being an active ally goes beyond Pride Month

Despite Pride Month being over, Dentsu's Aditya Narain says people need to continue educating themselves about LGBTQIA+ issues, speaking out against discrimination, and standing up for rights in everyday situations.

10 hours ago

86% Indians prioritise DEI while making brand ...

Kantar’s Brand Inclusion Index, which debuted in India, reveals that progressive advertising is proven to drive sales.