Arati Rao
Aug 17, 2011

New hires at McCann Healthcare

Sohan Shah appointed head of India operations, Manjunath Hegde as national strategic director andd PK Anil as creative head

New hires at McCann Healthcare

McCann Healthcare has appointed Sohan Shah as the new head of its India operations.

Shah, a medical doctor by degree and a marketing communication enthusiast by disposition, has already had stints with the agency in Indonesia, Singapore and India. On the new role, he said, “I have come back to McCann Healthcare India to expand the agencies Consumer Healthcare and Medical Communication offering, while consolidating our Pharmaceutical Marketing partnerships.  Through these offerings the focus will be on becoming vital partners in our client’s success and in the difference they make.”

“For over 10 years, MHWW pioneered Healthcare communications in India. Now, as we enter an even more exciting and dynamic phase - I am delighted to have Sohan join back in a much larger and critically important role as the Head of our India operations. Sohan's knowledge of the Healthcare marketing/communications industry coupled with his passion towards driving innovation in Healthcare communications and a strong people focus outlook - is what will help achieve our India operations unprecedented growth and success in the near future,” said Amar Urhekar, executive vice president Asia Pacific, McCann Healthcare Worldwide.

The healthcare agency has also undertaken a restructuring, as a result of which Manjunath Hegde has been appointed national strategic director, and PK Anil the creative head. Hegde has more than 27 years of experience in the domian of communication, is the co-founder of chlorophyll, and has worked on brands like Complan, Pantene, Head & Shoulders, CRY, Ayush, Ginger, Benadryl and Vicks. Anil has 17 years of experience across McCann Erickson, R K Swamy BBDO and Triton having worked on brands like NDTV, Vaseline, Nerolac, Cathey Pacific, Acquagaurd, Fortune Oil, Moov, and Kinley.

“McCann Healthcare is an integral, important and one of the fastest growing disciplines of McCann Worldgroup in India. I am convinced and confident of the team's ability to sustain their market and thought leadership in the Healthcare communications space. Sohan has been part of us earlier and I welcome him back to the McCann Family. Under his able and passionate leadership, I look forward to more stellar work and expansion of the healthcare offering across all our offices in India,” said Prasoon Joshi, executive chairman and chief executive officer, McCann Worldgroup India.

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