Campaign India Team
Feb 09, 2009

Network 18 plans to re-launch UrbanEye

UrbanEye Media, which was acquired by Network 18 in August 2006, is planning to extend its services to brands outside the Web 18 group of portals.Web18 is planning to extend UrbanEye's expertise in turnkey portal development, marketing and branding solutions. The company is also look at monetizing some of its proprietary applications.

Network 18 plans to re-launch UrbanEye

UrbanEye Media, which was acquired by Network 18 in August 2006, is planning to extend its services to brands outside the Web 18 group of portals.

Web18 is planning to extend UrbanEye's expertise in turnkey portal development, marketing and branding solutions. The company is also look at monetizing some of its proprietary applications.

Rishi Khiani, COO, Web18 says, "UrbanEye is in a unique position as it has already been instrumental in building some of the most popular online destinations in India and the world. However we now plan to bring it to the forefront with this re-launch and position it as a service we can provide to organizations and individuals beyond Network18".

UrbanEye was originally set up in 1990. It has built sites for over 500 brands since then, in almost every vertical.

Source:
Campaign India

Related Articles

Just Published

2 days ago

No internet, no problem: AI dials up Bharat

Centerfruit’s tongue-twisting Voice AI campaign proves rural India doesn’t need screens to engage—just smart tech with local soul.

2 days ago

Magna forecasts a 7.7% increase in India’s adex for ...

With no elections or cricket highs, India’s INR 1371 billion adex proves that digital muscle, data depth, and media shifts are driving real momentum.

2 days ago

WPP global comms boss Chris Wade steps down

Former Ogilvy UK CEO Michael Frohlich will replace Wade, who leaves the holding company after 13 years.

2 days ago

Cookies crumble, privacy prevails: Marketing’s new ...

The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade third-party tracking for first-party trust, clean data, and cultural transparency—or risk fading into irrelevance.