MyGlamm appoints dentsu X to handle media

No multi-agency pitch involved

Aug 19, 2021 06:48:00 AM | Article | Campaign India Team Share - Share to Facebook

dentsu X has bagged the integrated media mandate for MyGlamm. There was no multi-agency pitch involved. 
Apratim Majumder, CMO, MyGlamm, said, “dentsu X was highly recommended to us, and to our delight, in a very short period, we have discovered exactly why! Their strategic thinking, experience, speed-to-market products, and efficiencies have completely impressed us. Partnering with them on our go-to-market strategy is reassuring, given their data-driven clear-thinking and inventive approach in meeting consumer and company goals.”
Divya Karani, CEO, dentsu Media South Asia and CEO, dentsu X India, said, “We obsess over driving value and delivering the committed outcomes to all our clients’ businesses. Recognition and acknowledgement for our services are invaluable! We are delighted to partner with MyGlamm and move from pillar to strength.” 
Roopam Garg, COO, dentsu X India, added, “We are honoured to partner with MyGlamm and look forward to deftly navigate the e-commerce opportunities and possibilities that lie ahead.”