MullenLowe Lintas Group and Ogilvy dominate the IndIAA Awards

The awards were hosted by the India chapter of the International Advertising Association (IAA).

Aug 31, 2018 09:34:00 AM | Article | Campaign India Team

Mullen Lowe Lintas Group and Ogilvy India dominated the IndIAA Awards at an event held in Mumbai on August 31.

The IndIAA Awards differentiates itself from other awards in the fraternity on the basis that it's the only award in the country that rewards creative work backed by real advertising budgets.

Out of the nearly two dozen awards handed out, the MullenLowe Group and Ogilvy India led the tally with four metals each.

Leo Burnett India won two metals, while BBH India, Publicis India, Hypercollective, JWT, Shreyansh Innovations, Enormous Brands, What's Your Problem, Culture Machine, McCann Worldgroup India, FCB Ulka, Zeno Group, Cartwheel, The Womb, Famous Innovations and L+K Saatchi won a metal each.

Campaign India was the knowledge partner for the IndIAA Awards.
See the winner table by category below:



Skoda Kodiaq – Power Should Be Beautiful

Client : ŠKODA Auto India Private Ltd.

Creative Agency: Publicis India

AUTO TWO WHEELERS- (Joint Winners in this category)

Hero - #Hero Salutes the heroes behind the heroes

Client : Hero MotoCorp

Creative Agency:  Law&Kenneth Saatchi&Saatchi

Bajaj Platina  - Jatka Mana Hai

Client : Bajaj Auto

Creative Agency: Ogilvy

CONSUMER DURABLES                 

Haier Bottom Mounted Refrigerators – Reverse Main India Rehti Hai

Client : Haier Appliances India Pvt. Ltd

Creative Agency: Famous Innovations


Saregama Carvaan – The Perfect Gift

Client : Goenka Group

Creative Agency: The Womb

BANKING AND FINANCE - (Joint Winners in this category)

Motilal Oswal - Think Equity, Think Motilal Oswal

Client : Motilal Oswal Financial Services Ltd

Creative Agency: Mullen Lintas

Kotak Mahindra Bank – 811 is for Everyone  

Client : Kotak Mahindra Group

Creative Agency: Cartwheel Creative Consultancy 


HDFC Standard Life - Liar Mirror

Client : HDFC life

Creative Agency: Leo burnett


P&G Shiksha – Choose For Change

Client : P&G India

Creative Agency:  Leo Burnett India

FASHION AND ACCESSORIES - (Joint Winners in this category)

Levi’s – I Shape My World

Client : Levi Strauss & Co.

Creative Agency: Zeno Group India

Tanishq Jewellery – The Love Remains

Client : Titan

Creative Agency: Lowe Lintas


Horlicks – Exam Nutrition; Fearless Kota 

Client : GSK Consumer Healthcare India

Creative Agency: FCB Ulka


Ministry of Health, Government of India – Family Planning – Dabang Dadi

Client : Ministry of Health and Family Welfare

Agency : McCann Worldgroup India

HOME CARE  - (Joint Winners in this category)

Surf Excel – Har Ko Harao / Daag Achche Hain

Client : Hindustan Unilever Limited

Creative Agency: Lowe Lintas

Fevicol Marine – The Sea Water-Proof Adhesive

Client : Pidilite Industries

Creative Agency: Ogilvy


Asian Paints – Homes Not Showrooms

Client : Asian Paints Limited

Creative Agency: Ogilvy


Axe Ticket Perfume – Tik Tik Tikey

Client : Hindustan Unilever Limited.

Creative Agency: BBH India


Sony Pictures Networks FIFA World Cup – Second Country

Client : Sony Pictures Networks

Creative Agency: Culture Machine

ONLINE COMMERCE - (Joint Winners in this category)

Amazon – Mom Be A Girl Again (Tufani and Gudiya)

Client : Amazon

Creative Agency: What’s Your Problem (WYP)

OLX – AageyBadho

Client : OLX

Creative Agency: Enormous Brands


Manyavar Mohey – Naye Vaade

Client : Vedant Fashions Pvt. Ltd. 

Creative Agency: Shreyansh Innovations

TELECOM AND TECHNOLOGY - (Joint Winners in this category)

Phone Pe – Bhar Diya Hai Phone Pe

Client : PhonePe.

Creative Agency: Lowe Lintas

Vodafone – This Friendship Day, Look Up

Client : Vodafone India

Creative Agency: Ogilvy


Kashmir Tourism – The Warmest Place on Earth

Client : Jammu& Kashmir Tourism

Creative Agency: JWT  


BBG – Twins: Your True Wealth

Client : BBG India

Creative Agency: HyperCollective