Motivator, a GroupM media agency, has announced that Kavita Acharekar has joined as client leader.
Acharekar joins the agency from Nielsen and will be based in Mumbai.
Trishul Bhumkar, general manager, Motivator, said, “As a part of getting talent and skills ‘outside in’ we are happy to have Kavita join the team. With a good decade of research experience, Kavita will being a new dimension to the way we view consumers. With these diverse skills amongst our team members, we are better equipped to look at same problems in newer ways for our clients.”
Acharekar said, “I am looking forward to apply my consumer insighting skills in the media planning process to deliver a sharper product. It’s a new journey for me and am very excited to be a part of the Motivator story.”
Acharekar joins Motivator with ten years of experience. Along with Nielsen she has also worked with Market Probe India and Synovate India.